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World’s First Instagram Film Festival

We recently saw the culmination of over 6 months of work, running a campaign to host the World’s First Instagram Film Festival, created by Circul8, Hulsbosch and Royal Caribbean International to celebrate the WOW moments on their cruise liners.

The campaign invited budding filmmakers to capture 15 seconds of a ‘WOW’ moment and to upload it to Instagram using the hashtag #InstaFilmFest.

Royal Caribbean International received over 1,000 entries, enough for more than two feature length films, capturing WOW moments ranging from crocodiles at feeding time, an excited dog’s visit to the beach, the Australian night sky, a lightning show, a whirlwind tour through Sydney Harbour plus many, many more!

The 10 finalists and an audience comprised of media, bloggers, Instagrammers and travel agents were invited to the InstaFiilm Festival on board Australia’s biggest cruise ship, Voyager of the Seas last week, where their films were shown. We were even treated to a spectacular surprise ice skating show on the ship’s ice-rink before the winner was announced.

The grand finalist winner, Kristy Rowe’s WOW moment captured her nephew’s reaction to seeing Santa. The utter joy on the small boy’s face brought tears and laughter to the gathered audience! Kristy wins a once-in-a-lifetime trip on the inaugural voyage on the world’s newest super-liner Quantum of the Seas, which will be launched in November.

It’s been an immensely exciting and rewarding project for us to to work on at Circul8 and we’d like to thank everyone at Royal Caribbean International and Hulsbosch for your hard work and dedication to help us make this campaign a reality.

See more on the website here:

Also watch this video of judges Lauren Bath and Pauly Vella talking about the InstaFilmFest on Channel 7’s Sunrise!

Finally, have a look at Rosie, Alana and Alice fulfilling their lifelong dreams to meet Shrek… 😉